I’ve been a little obsessed with QR codes lately and they really do seem to be the flavor of the month in marketing circles around the world. They are far more popular though in the east with countries like Japan using them in every day life for a couple of years now and that is where the following example comes from. Unhappy with a normal QR code to promote their new car Audi have set about creating a huge human powered QR code. It doesn’t look like a massively practical QR code or something that will be appearing on streets near you soon but it does make for a snazzy little video and a great way of getting some attention for Audi cars. We are big fans of giant QR codes here at SZ and think we might be able to go bigger! Check it out…
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